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(“Commission”), having reason to believe that Reynolds....has agreed to acquire Lorillard, Inc. (“Lorillard”)...and it appearing to the Commission that a proceeding on this matter would be in the public interest, issues this Complaint, stating the followi
Federal Trade Commission (FTC)
added May 27, 2015 03:03


IT IS HEREBY AGREED by and between Proposed Respondents, by their duly authorized officers and attorneys, and counsel for the Commission that:
Federal Trade Commission (FTC)
added May 27, 2015 02:58

Dissenting Statement of Commissioner Joshua D. Wright In the Matter of Reynolds American Inc. and Lorillard Inc. (PDF)

that is not our role. There is no legal authority for the proposition that the Commission can prophylactically impose remedies without an underlying violation of the antitrust laws. And there is no legal authority to support the view that the Commission
Federal Trade Commission (FTC)
added May 27, 2015 02:53

Dissenting Statement of Commissioner Julie Brill In the Matter of Reynolds American, Inc. and Lorillard Inc. (PDF)

I have reason to believe this merger increases both the likelihood of coordinated interaction between the remaining participants in the cigarette market, and the likelihood that the merged firm will unilaterally exercise market power.
Federal Trade Commission (FTC)
added May 27, 2015 02:48

Reynolds American wins U.S. antitrust approval to buy rival Lorillard

The deal presented antitrust enforcers with a dilemma: Their mandate is to prevent higher prices because of mergers, but U.S. public policy aims to make cigarettes more expensive to discourage smoking.
added May 27, 2015 02:45

[North Carolina] Reynolds-Lorillard deal gets FTC clearance

The FTC vote to accept the proposed consent order for public comment was 3-2, with Commissioners Julie Brill and Joshua D. Wright voting "no" and issuing dissenting statements, according to the press release. The public comment period starts Tuesday and
Business Journal of the Greater Triad Area
added May 27, 2015 02:37

UPDATED: FTC approves Reynolds-Lorillard deal

Reynolds American Inc.’s plans to divest four traditional and one electronic cigarette brands proved enough to narrowly win Federal Trade Commission approval of its $27.4 billion megadeal for Triad rival Lorillard Inc.
Winston-Salem (NC) Journal
added May 27, 2015 02:36

Reynolds-Lorillard Tobacco Merger Gets FTC Clearance

said it was satisfied the divestitures would restore market competition that would have been lost through the merger, with Imperial “positioned to be a sufficiently robust and aggressive competitor” to a combined Reynolds-Lorillard and industry leader Alt
The Wall Street Journal Interactive Edition
added May 27, 2015 02:34

FTC Requires Reynolds and Lorillard to Divest Four Cigarette Brands as a Condition of $27.4 Billion Merger (PDF)

According to the FTC complaint, without the divestiture to Imperial, the proposed merger raises significant competitive concerns by eliminating current and emergent, head-to-head competition between Reynolds and Lorillard in the U.S. market for tradition
Federal Trade Commission (FTC)
added May 27, 2015 02:31

BREAKING: FTC OKs $27B Reynolds-Lorillard Merger With Divestitures ($$)

could go ahead with their $27.4 billion merger as long as they sell four cigarette brands to the U.K.'s Imperial Tobacco Group PLC to assuage the watchdog's antitrust concerns. In a split vote, the FTC signed off on the offer from Reynolds and Lorillard
added May 27, 2015 02:24
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