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Headlines Tagged with Advertising/Promos 14,373 headlines found

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[Georgia] SIMPSON: When health went up in smoke

In my youth, there were no restrictions on tobacco advertising, and the slogans and claims became fixed in our brains. The producer of Old Golds claimed there was “not a cough in a carload.” Lucky Strike printed and shouted their main slogan, “LS/MFT — L
Columbus (GA) Ledger-Enquirer
added Aug 31, 2018 02:04
4 Views

[California] Annenberg analyzes social media, cigarette brands

After five months, the research revealed that some social media users have been paid by tobacco companies or compensated with gifts. The researchers also found that certain parties that had free alcohol and giveaways were encouraging attendees to post pi
Daily Trojan (University of Southern California)
added Aug 31, 2018 01:41
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The Vape Mall Announces the Release of Smoking vs. Vaping: What You Need to Know

has published a comprehensive infographic entitled “Smoking vs. Vaping: What You Need to Know” to provide information on the similarities and differences between smoking and vaping. Substantially fewer chemicals are involved in vaping over smoking, and wi
PR Web
added Aug 31, 2018 01:40
2 Views

[Wisconsin] AUSIO: Marketing's Role In Why Millions Of Americans Still Smoke

Tom Luljak chats with Linnea Laestadius, assistant professor in UWM’s Zilber School of Public Health, and Melissa Seidl... One reason for the continued popularity is the marketing of tobacco. A UW-Milwaukee researcher has been studying the impact of that
Milwaukee Public Radio
added Aug 31, 2018 01:25
17 Views

GLANTZ: Four independent studies reinforce the conclusion, based on PMI data, that marketing IQOS will not promote complete switching from cigarettes.

Independent research has confirmed the evidence in PMIs MRTP application that IQOS advertising will mislead consumers. In their paper“Impact of modified risk tobacco product claims on beliefs of US adults and adolescents" Sherine El-Toukhy and colleague
Center for Tobacco Control Research and Education (UCSF)
added Aug 30, 2018 21:52
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Impact of modified risk tobacco product claims on beliefs of US adults and adolescents [FREE FULL TEXT]

Risk and exposure claims acted similarly on MRTP beliefs. Lower exposure claims misled the public to perceive lower perceived risk even though no lower risk claim was explicitly made, which is impermissible under US law.
Tobacco Control
added Aug 30, 2018 21:49
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Examining perceptions about IQOS heated tobacco product: consumer studies in Japan and Switzerland [FREE FULL TEXT]

IQOS was marketed as a sophisticated, high tech and aspirational product. Because youth and young adults are more interested in such product positioning, this approach raises some concern about youth appeal. This research shows cultural factors appeared t
Tobacco Control
added Aug 30, 2018 21:46
2 Views

Awareness and use of heated tobacco products among US adults, 2016–2017 [FREE FULL TEXT]

Awareness and use of HTP in the USA are increasing. These products are more familiar to men and younger adults and may be being used disproportionately by racial/ethnic minorities. With increases in HTP availability and the potential for reduced-risk clai
Tobacco Control
added Aug 30, 2018 21:42
4 Views

VIDEO: Inside the ad agency which changed Australia

The voiceover rang out: “If you could wring out the cancer-producing tar that goes into the lungs of a smoker every year, this is how much you’d get. It’s enough to make you sick". The anti-smoking campaign was the brainchild of John Bevins.
Australian Broadcasting Corporation (ABC) (au)
added Aug 30, 2018 21:10
2 Views

Cigarette Use One of Most Significant Health Risks to Military Service Members

The American Osteopathic Association has partnered with the U.S. Centers for Disease Control and Prevention's (CDC) Tips From Former Smokers® campaign to address high smoking rates among service members, who smoke at a rate 60% above the general populatio
PR Newswire
added Aug 30, 2018 20:52
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