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Tobacco commercials target kids, says anti-smoking group  

Jump to full article: Jordan Times (jo), 2002-02-17

Intro:

The head of the anti–smoking committee in Karak is warning against tobacco commercials designed to attract child smokers.

In the ads, children collect coupons found in cigarette packets to win prizes from the tobacco companies. Scores of children are seen roaming the streets and digging into garbage bins near cafÈs and wedding halls looking for the companies' prizes, said Abdul Majid Dmour, head of the Karak branch of the Society to Combating Smoking.

One of the children in the commercial says that none of his family members smokes, but that he is searching for the cigarette packets to find a coupon and win a prize.

Dmour said promotion for the sale of tobacco has been going on for some time, and carried out at the expense of people's health and household income.

Dmour said his office was mainly targeting schools and universities, and is assisted by charitable organisations and youth clubs.

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