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· Nabisco
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Jump to full article: Reuters, 2000-12-07
Intro: The combined Kraft-Nabisco creates a packaged food behemoth with annual revenues of $35 billion.
Kraft said Nabisco's U.S., Canadian, Mexican and Puerto Rican operations will be integrated into Kraft Foods' North America division based in Northfield, Illinois. Holden, president and chief executive of the Kraft unit, will head the combined business. Nabisco's international businesses will be integrated into Kraft Foods International, headquartered in Rye Brook, New York, and led by Roger Deromedi, president and chief executive of Kraft's international division.
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