Tobacco.org

• LETTER: BURGER: In defense of new cigarette 

Re: "New cigarette still unsafe," Letters, April 30, by Cass Wheeler, CEO of the American Heart Association.

There are 45 million Americans who choose to smoke. Should they have to wait - perhaps for years - for a cigarette that may present them with less risk of cancer, chronic bronchitis and possibly emphysema than other cigarettes? . .

Our advertising makes it clear that Reynolds Tobacco does not claim that Eclipse presents less risk of cardiovascular disease or complications with pregnancy. There is some evidence suggesting that, compared to other cigarettes, Eclipse may pose less risk to smokers of developing cardiovascular disease. However, other evidence suggests that smokers who already have this disease may further increase their health risk by switching to Eclipse. We advise smokers to consult their doctors. . .

We welcome review of our scientific conclusions. In fact, the Eclipse Web site ( www.eclipse.ilrt.com) is designed in part for the medical and scientific communities.

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