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State high court ponders award in cigarette lawsuit  

Philip Morris was originally told to pay $150 million
Jump to full article: Salem (OR) Statesman-Journal, 2009-11-03
Author: Peter Wong* Statesman Journal

Intro:

A multimillion-dollar award from Philip Morris to the estate of a Salem woman will hinge on a narrow legal point argued Monday in the Oregon Supreme Court.

At stake is a 2002 jury award of $150 million in punitive damages against the cigarette maker, later reduced by the trial judge to $100 million, and then reversed in 2006 by the Oregon Court of Appeals.

On a 5-4 vote, the appeals court upheld a verdict of fraud and negligence against Philip Morris, and an award of $169,000 in compensatory damages to the family of Michelle Schwarz, who died of lung cancer in 1999 at age 53.

Schwarz's family argued in Multnomah County Circuit Court that Philip Morris had fraudulently marketed its low-tar Merit brand, which Schwarz switched to in 1976, as safer than regular cigarettes.

But the appeals court ruled the jury should not have considered the harm to individuals outside Oregon in deciding the amount of punitive damages.

The appeals court ordered new proceedings in circuit court to determine only those damages, but the case was appealed to the Oregon Supreme Court.

A lawyer representing the Schwarz family, Maureen Leonard of Portland, said Monday that "more reprehensible conduct (by Philip Morris) justifies higher punitive damages."

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