Jump to full article: Buck Tobacco Sponsorship, 2009-10-19
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Intro: TAKE ACTION AT THE NATIONAL LEVEL
Professional Rodeo Cowboys Association ends its national sponsorship agreement with big tobacco
The Professional Rodeo Cowboys Association (PRCA) announced in early October that the US Smokeless Tobacco Company (USSTC) will not renew their national sponsorship agreement with the PRCA after 2009. Take action now: use the language in the materials below to call the media's attention to this historic event, praise the PRCA for this decision, and encourage them to seek a healthy sponsor to replace big tobacco!
* Press release congratulating the PRCA for ending its sponsorship agreement with USSTC
* Open letter congratulating the PRCA for ending its sponsorship agreement with USSTC, sent to PRCA Commissioner Karl Stressman on October 15, 2009 . . .
Buck Tobacco has partnered with the Campaign for Tobacco-Free Kids in a grassroots email campaign to ask PBR to enter the mainstream with the help of partners who better complement their positive message. Visit the Campaign's website where you can send letters to PBR leadership and sports journalists and make your voice heard on this important issue!
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