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Media central to plan to end smoking  

Jump to full article: Vietnam News Agency (VNA), 2009-09-21

Intro:

The mass media has a vital role to play in making the programme for a Smoke-Free Viet Nam effective, experts said at a workshop last Saturday.

Around 50 reporters from various publications in the country attended the media awareness workshop organised by the Tobacco Control Programme of the Viet Nam Steering Committee on Smoking and Health and the American Cancer Society.

Experts from the US and the Philippines shared experiences on writing news and stories that can draw the attention of readers and improve awareness and understanding of influences of smoking.

Truong Trong Hoang, director of the city's health education and communication centre, said that the media should continuously work to improve public awareness and encourage people to protect their own health and that of their families.

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