Tobacco.org

• Electronic Cigarette Lawsuit  

Oregon Attorney General John Kroger today filed a lawsuit against Smoking Everywhere, alleging that the Florida-based "electronic cigarette" company made false health claims about its nicotine delivery device and targeted children with sweet flavors such as bubblegum, chocolate and cookies ‘n' cream.

Electronic cigarettes are not approved by the U.S. Food and Drug Administration (FDA) and some contain known carcinogens.

"It's my duty to protect the public from products that are falsely advertised as safe," Attorney General Kroger said.

Oregon is the only state that has taken legal action against e-cigarette importers and retailers. Oregon recently reached legal settlements with three retailers prohibiting them from selling e-cigarettes in the state until they meet state and federal standards. Oregon also reached an agreement with another e-cigarette company, Sottera, Inc., the national distributor of NJOY, which prohibits it from doing business in Oregon until local and national standards are met.

Smoking Everywhere refused a similar settlement offer.

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