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Taiwan has cigarette removed from French film ad : Health 

Jump to full article: Earth Times, 2009-08-14
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Intro:

A Taiwan anti-smoking group Friday succeeded in persuading a film company to remove a cigarette from an advertisement for the movie Coco Before Chanel. The John Tung Foundation made the request commuters complained about the ad displayed in the island's mass rapid transit system, saying it was a bad influence for children.

The ad shows Audrey Tautou, who plays Gabrielle "Coco" Chanel, seated in a chair, her right hand holding a cigarette.

Vievision Pictures, the Taiwan distributor of the film, on Friday released new ads in which Tautou still holds up her right hand, but the cigarette is gone.

"We stand on the same side with the John Tung Foundation, and believe that by removing the cigarette from the ad, we can create a better atmosphere for the anti-smoking campaign," the company said.

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