Tobacco.org

TV programme: “Bannatyne takes on big tobacco” 

A BBC TV programme on 1 July 2008, called ‘Bannatyne takes on big tobacco’, painted a very negative picture of our business in three countries in Africa, including alleging that we target children to sell cigarettes and break our own strict International Marketing Standards.

Viewers who trust the BBC to be fair, impartial and balanced should know that this was not a BBC news documentary, governed by BBC rules obliging news reporters to be fair, impartial and balanced. By the producers’ own admission, it was “a personal view”, putting across very strong opinions, subjective views and judgements made by one individual, a TV personality called Duncan Bannatyne, who has a campaigning anti-tobacco stance.

We don’t want children to smoke.

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