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EDITORIAL: Healthy ruling: Tobacco firms must defend their sales pitches 

Does Big Tobacco engage in deception when it markets so-called "light" and "low tar" cigarettes?

The U.S. Supreme Court didn't answer that question with a ruling yesterday, but it did give consumers from Maine a surprising go-ahead to make the argument. The unusually consumer-friendly ruling was a setback for tobacco companies from a court that recently has limited state regulation of business in favor of federal power. . . .

The decision forces tobacco companies to defend dozens of suits filed by smokers across the country.

The sales pitches for light cigarettes are based on creating a false impression that they're "healthier." This ruling gives consumers another chance to hold cigarette manufacturers accountable for their deadly products.

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