Jump to full article: The Publican, 2008-07-16
Author: Adam Withrington
Intro: Adam Withrington finds out what they make of its impact on trade
It is not an exaggeration to call the smoking ban the biggest and most significant piece of legislation to hit the pub trade since the Beer Orders.
Yet ask suppliers across the industry their views on how it has impacted on trade and the response is really quite inexact. .. .
Let's hope if we ask the same people in another 12 months, responses are more revealing.
However, what we have gives a fascinating insight into drinking trends in the on-trade. Unquestionably lager has suffered - something backed by research undertaken by Pernod Ricard.
The research suggests opportunities exist in other sectors of the drinks market. But the performance of cask ale proves that all is not lost for beer.
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