Categories
· Business (Tobacco)
non-USA, by Country
· Mexico
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Jump to full article: Business Wire, 2008-07-02
Intro: Tobacco One, Inc. (Pink Sheets: TBCO) announced today that they have purchased a regionally popular cigarette brand from a Mexico City businessman for cash plus common stock. The previous owner will stay on as a consultant to Tobacco One, Inc. for a minimum two-year term.
The brand was first introduced in Mexico City in 2006. It remained a regional brand until recently when Tobacco One's international marketing team finished a three-month feasibility study focusing on national expansion and consumer acceptance. During this study, Tobacco One in partnership with the Mexico City marketing firm Integra Marketing, S.A. de C.V. obtained numerous commitments that will result in expanded distribution nationwide.
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