Tobacco.org

And the (stop smoking) winner is...  

the California department of health's anti-smoking TV ad competition. Jeff Rubin of Los Angeles, who gave up smoking four years ago, won first place with an entry called "Other Ways to Use a Cigarette" that "highlights the toxic chemicals found in cigarettes," according to the California department of health. Rubin's other uses include paving roads (with tar) . . .

Rubin's ad will debut during this Tuesday's "Idol" show in L.A. and Sacramento. You can view it, and other finalists, here. I took a look: Rubin's ad was snappy and smart. The funniest of the top five (it came in fourth) was "Lonely Cowboy," in which a cowboy out in the fields stubs out a cigarette, informs you that men who smoke are 60% more likely to experience erectile dysfunction, and asks, "Why do you think I spend so much time out here alone?"

The people's choice -- and I found this one the most powerful, too -- was "Left Behind,"

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