Categories
· Cessation
· Tobacco Control
Organizations
· Legacy
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Jump to full article: PR Newswire, 2008-03-31
Author: SOURCE National Alliance for Tobacco Cessation
Intro: An unprecedented new
public health campaign created by an alliance of national organizations and
state health agencies was launched today in Washington, DC. The program,
called EX(R), will change the way smokers think about the difficult process
of quitting, and guide them to valuable free resources to build a
successful quit attempt. Not since the Fairness Doctrine was applied to
tobacco in 1968-1970 have so many public health organizations aligned to
get a smoking cessation message to the public at large.
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