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· Australia

New smoking ads 

Jump to full article: Sky News (au), 2008-03-28

Intro:

The New South Wales government has abandoned shock tactics in its latest anti-smoking campaign in favour of a subtle warning about the effects of emphysema.

A pulmonary disease brought on by long-term exposure tobacco smoke, emphysema is the fifth largest killer amongst men in Australia, with tens of thousands of suffers admitted to hospital with the disease each year.

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