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Rodeo promoter rejects tobacco sponsorships  

Jump to full article: New Mexico Business Weekly, 2008-03-27
Author: New Mexico Business Weekly - NMBW Staff

Intro:

An independent rodeo promoter pledged today to ban advertising, sponsorships and the distribution of free spit tobacco at all of his events.

Casper Baca, owner of Casper Baca Rodeo Co., which produces 50 rodeos a year throughout the Southwest, signed the "Bucking Tobacco Sponsorship" policy during a ceremony with Lt. Gov. Diane Denish; State Sen. Dede Feldman, D-Albuquerque; Dr. Alfredo Vigil, secretary of the New Mexico Department of Health; and Chris Baca, president and CEO of YDI, a contractor of the Health Department's Tobacco Use Prevention and Control Program. YDI helped Baca develop his anti-tobacco policy.

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