Categories
· Business (Tobacco)
· Smokeless
Organizations
· Liggett
· Vector
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Offers Premium Quality Smokeless Tobacco Product at Value Pricing
Jump to full article: Business Wire, 2008-02-26
Intro: Vector Group Ltd.'s (NYSE: VGR), subsidiary, Liggett Group, announced today that it plans to introduce Grand Prix snus, a Premium quality pouched tobacco product designed for adult smokers who are interested in smokeless tobacco alternatives to cigarettes. Grand Prix snus will be available in a variety of test markets beginning in May 2008.
The product is the latest addition to the Grand Prix brand, the fastest growing U.S. cigarette brand over the past two years. Grand Prix snus will be sold at value pricing and will be available in three varieties: Original, Spearmint and Wintergreen.
Grand Prix snus will be manufactured in Sweden under an agreement with Snusab, a Stockholm-based manufacturer of premium snus products.
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