Categories
· Lawsuits
· Lung Cancer
non-USA, by Country
· Israel
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Almost 100% of patients with his type of lung cancer are smokers.
Jump to full article: Globes/Israel's Business Arena, 2008-01-29
Author: Noam Sharvit
Intro: A 51 year old contractor from Herzliya today filed with the Tel Aviv District Court a NIS 10 million lawsuit against tobacco company Dubek Ltd. He claims to be dying of lung cancer after years of smoking.
The petitioner said he began smoking Dubek cigarettes in his 20s because of the positive messages in the company's aggressive advertising campaigns. He said that the public believed the ads, which claimed a close link between smoking and enjoyment of life, success, and social acceptance. He said that he smoked two to three packs a day.
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