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Health Organizations Join Forces Around Quit-Smoking Help 

Call it Quits -- a newly named collaboration among Minnesota's major health plans and ClearWay Minnesota(SM) -- is launching a new program that makes it easier for physicians and other healthcare providers to help their patients who want to stop smoking. The Minnesota Clinic Fax Referral Program begins October 1, just in time for the start of the statewide smoke-free law which also takes effect that day. This new program will allow clinics across the state to more easily refer a patient to stop-smoking phone coaching support, regardless of the patient's health care coverage.

Call it Quits includes Blue Cross and Blue Shield of Minnesota (Blue Cross), ClearWay Minnesota(SM), HealthPartners, Medica, Metropolitan Health Plan, MMSI, Preferred One, and UCare. The group represents all the tobacco quitlines in the state that offer phone coaching to smokers who are trying to quit.

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