Tobacco.org

HALL: Truth Campaign Stretches Truth Again 

Yes, we absolutely believe tobacco companies labeled African Americans, unable to read, prone to self esteem problems and heavy consumers of 40's but we're also quite sure not so long ago every marketer labeled woman incapable of making a product purchase without the help of their husband, believed all they did was cook and clean all day and thought the only way to advertise to them was through soap operas.

Tobacco marketers may be evil but they aren't stupid. . . .

This entire campaign is based on the past mistakes of an industry that was certainly evil in its practices and is using old data from long ago to cloud the current perception of tobacco companies. Again, we're not defending here. Smoking is bad. Smoking kills. No one should smoke. While demographics are a funny thing and, like research, can be twisted in any direction to suit the task at hand, we're not believing tobacco companies in 2007 are still labeling the entire American American population unable to read, prone to self esteem problems and heavy consumers of 40's.

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