Jump to full article: All-Africa.com, 2006-04-11 Author: Edris Kisambira Kigali / East African Business Week (Kampala)
Intro: British American Tobacco Rwanda, previously known as Tabarwanda, announced an operational restructuring last week, in which the company has become a centre of distribution and marketing excellence for the Rwanda-Burundi area.
Mr. Luc Badibanga, the managing director, said BAT Rwanda has been identified by the British American Tobacco (BAT) Group for its position and added that the country was "strategic for the long-term continuity of our business in the area."
"Our unique geographical position makes the country an ideal hub for the expansion of the Group's distribution network. Rwanda has been identified as a launch pad into Burundi," he said.
During a press conference at Intercontinental Hotel Kigali, Badibanga added that the restructuring would also enlarge the company's portfolio with the introduction of renowned international brands starting this year.
As part of this change, BAT Rwanda will transfer cigarette production to the sister company BAT Kenya from Quarter 2, 2006: "BAT Kenya has been identified as a centre of excellence for manufacturing,"
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