Jump to full article: Swazi Observer (sz), 2006-02-18
Intro: MARKETING Manager of British American Tobacco (BAT) Swaziland John Titmus says the ‘Be Correct’ programme, launched in October last year, has proved to be the most effective way of clamping down on counterfeit tobacco smuggling into Swaziland.
The programme identifies and rewards outlets which only stock genuine tobacco products.
It qualifies them for a draw, conducted on a quarterly basis, for three non-monetary prizes to the value of E55 000, and a E75 000 annual prize.
The last trader to win the prize was Ntabamhloshana Store’s Director Masotja Ziyane. The draw was monitored and approved by KPMG.
Jump to full article » |