Jump to full article: Denver Business Journal, 2004-08-23
Author: Amy Fletcher / Denver Business Journal
Intro: It's said a picture is worth a thousand words, and Denver lawyers are finding the courtroom is no different.
That's why more of them are turning to companies such as Denver-based Visual Advantage, which provides visuals and electronic presentations for law firms.
From scanning documents and presenting highlighted pieces to jurors to choosing colors for displays to elicit a certain emotional response, the company says its products help win cases and reduce lawyers' time in court. . . .
Among the cases in which Visual Advantage has been on the winning side: a 2002 judgment in which David Burton was awarded $15 million in punitive damages from R.J. Reynolds Tobacco Co. The case was filed for injuries Burton claimed to have sustained from smoking Camel cigarettes for more than 40 years, causing him to develop peripheral vascular disease. He ended up having both his legs amputated as a result of the disease.
Visual Advantage created animation that broke down a complex medical process, showing how smoking led to circulation problems.
Visual Advantage also uses what's called presentation software, where documents are scanned and can be searched by title or even keywords. During trial, instead of shifting through boxes of evidence for a single piece of paper, the information can be pulled up electronically, projected on a screen and highlighted for witnesses and jurors.
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