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Carte Blanche Leads Campaign to Protest F1 Cancellation 

Jump to full article: PR Web, 2003-09-01

Intro:

If young Canada-based agency Carte blanche communication marketing (www.cbcm.ca) has its way, Formula 1 Grand Prix boss Bernie Ecclestone is going to be inundated with a lot of mail.

On its own initiative, Carte Blanche has designed a bilingual postcard pre-addressed to Ecclestone that its hopes Quebecers will send by the thousands to protest the apparent loss of the race.

Some 108,000 cards have been printed by Transcontinental printing and are being distributed by the Pop Media network. And Le Devoir and Mtro daily newspapers are running ads to build awareness and support for the effort.

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